Atomic

Founded in 1955 in Altenmarkt, in the center of the Austrian Alps, Atomic has established itself as a true benchmark in the snowsports world. Driven by a strong competitive culture and World Cup racing heritage, the brand develops equipment where every detail is engineered to maximize precision, edge grip, and power transfer. From iconic piste lineups like the Redster series to versatile Maverick and Maven models, Atomic brings the technical expertise of its engineers and athletes to every winter sports enthusiast.

Beyond the pursuit of speed and power, Atomic pays special attention to accessibility and rider comfort. Thanks to major innovations in lightweight wood cores, flex distribution, and vibration absorption, Atomic skis offer a smooth, reassuring ride on all snow conditions. Combined with boots featuring a precise and customized fit (Memory Fit technology), Atomic packages guarantee a balanced skiing experience, allowing you to progress with confidence without building up unnecessary fatigue

Atomic has never been content with simply dominating the traditional alpine ski market. Innovation holds a paramount position at the very core of the brand’s philosophy. Every new product is engineered to push boundaries, whether in performance, comfort, or sustainability. Teams of engineers, designers, and craftsmen collaborate to create skis tailored to all terrains and skill levels, from groomed pistes and powder runs to freeride and freerando descents. Atomic’s deep roots in ski racing and its close relationships with champions are major assets in this quest for continuous improvement.

Atomic skis stand out thanks to innovative technologies such as "HRZN Tech," which increases the ski's surface area at the tip, enhancing maneuverability and flotation in deep snow. Atomic also leverages lighter, stronger materials like carbon to deliver an even smoother, more responsive ride. The brand’s goal is to support every aspect of skiing while minimizing its environmental footprint.

This forward-looking vision means Atomic is increasingly focused on its environmental impact. This translates into concrete measures to reduce greenhouse gas emissions during manufacturing, alongside more sustainable product design—extending product lifespans and incorporating a maximum amount of recycled materials. This commitment applies equally to the brand's protective gear and accessories, including goggles, helmets, and body armor.

Would you like to ski on Atomic’s iconic models and test out their latest innovations? You can do just that by renting your equipment with Ekosport-Rent! Every season, our sports shops handpick new men's and women's models from leading brands, including Atomic.

For the 2024-2025 season, you will notably be able to ski on:

- Maverick 84 R: An all-mountain ski—versatile by definition—designed to bring you pure riding pleasure on groomed snow as well as in deeper powder, thanks to its 84 mm waist. It is an adult ski ideally suited for advanced and expert skiers.

- Bent 85 R: A particularly robust freestyle ski for men and women. It adapts easily to changing terrain, offering more of an "all-mountain" feel rather than a pure 100% park setup.

- Bent 100: A staple freeride ski model for experienced skiers. Featuring a 100 mm waist width and signature HRZN Tech, the Bent 100 is your perfect companion for deep powder days.

- Backland LTD: A lightweight, nimble touring ski designed for swift climbs while maintaining solid downhill stability. The Backland LTD is ideal for those looking to explore remote peaks and head off the beaten path.

These models, available at Ekosport-Rent (subject to store stock and availability), provide a wide array of options for skiers seeking high-performance gear tailored to their riding style. Whether you are into piste, freeride, or ski touring, Atomic offers cutting-edge equipment blending innovation and expertise for an exceptional mountain experience. So why wait? Book your ski + poles + premium boots + helmet package online today and enjoy Atomic quality at unbeatable rates for your ski trip!

On the other hand, for beginner or junior skiers, our rental stores primarily feature models selected from Rossignol, Dynastar, Elan, or Salomon. Quality is equally paramount across these brands, but their ranges cater more effectively to skiers in their learning or progression phase. As for snowboards, you can turn to other world-renowned manufacturers such as Head, Nitro, and Salomon.